Solving Clothing Style Marketing &Nbsp; Improving Sales Performance Is Most Effective (1)

Why do women like to keep buying clothes? It's very simple.

The style of the dress has a new style every year.

With the changing trend of fashion, every season's clothing styles have many distinctive characteristics.

It is this reason that makes women feel that their clothes are out of date, so they need to replenish their new costumes and support their costumes.

Therefore, in the clothing sales process, clothing style marketing has become very important.

Clothing style marketing can be done by every dealer and every shopping guide. It is also the easiest way to improve immediately.

Fashion style marketing today shares several major categories:

First, clothing style combination marketing.

Fashion style marketing is not always attracted by increasing styles.

Clothing style combinations generally clear the main push, image, basic funds, promotional items.

Main push: customers are generally able to accept, there is a potential selling potential, money making tools.

Image money: those who can't sell well.

Basic funds: historical sales data support, small profits and quick turnover, maintain basic expenses.

Promotion: direct competition with competitors.

Careful analysis of sales lists and intelligence tables can determine the exact order quantity.

The style combination also carries on the detail style plan, in each kind of category each clothing style style completes the proportion plan.

To cater to the crowd you can attract.

For example, we plan according to the proportion of height, weight and weight, according to the customer's character, rational, emotional, introverted and extroverted, of course, it is best to understand psychology and familiarity with the colors and patterns of various characters.

And you can see the customer's personality with your eyes, and you will get twice the result with half the effort when you sell.

What needs to be added is that clothing styles can be categorized, whether they are fashion or formal dress, and the classification method of styles can make a reasonable style structure.

Just like mature and elegant women's clothing for women over the age of 35, then this style combination not only meets the needs of the target group, but also knows the width of the change in the style of this type of customer, and then finds out the core elements in the design so as to plan the classification proportion.

This detailed clothing style planning is a way to maximize the use of sales opportunities and sales resources.

Through various styles of combination marketing, we can achieve the purpose of expanding consumer demand, extending consumer demand, broadening target consumption age needs, developing target customers and so on.